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  1. Formation Métier
  2. Omnichannel sales techniques
Person performing a sales technique

Omnichannel sales techniques

€342.23
Tax included

This training in Omnichannel Sales Techniques (Sales Force) enables you to develop a modern, high-performing sales approach adapted to new purchasing behaviors. In 20 hours, you will learn how to structure your sales process, prospect effectively across different channels, conduct a sales meeting, negotiate, close deals, and build customer loyalty by integrating digital tools. Composed of learning modules, practical exercises, and role-playing scenarios,

👉 Audience: sales representatives, sales teams, entrepreneurs, freelancers, managers

👉 Duration: 20 hours

👉 Objective: master omnichannel sales techniques

👉 Intended for: anyone involved in sales and customer relations

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Description

🧭 Understanding the challenges of omnichannel sales

The Omnichannel Sales Techniques (Sales Force) training enables you to adopt a global, consistent, and customer-oriented sales approach. It combines traditional sales methods with digital tools to address new purchasing journeys.

📌 Learning objectives

Objective Skills developed
Structure the sales approach Organization of sales activities and prioritization
Sell across multiple channels Phone, email, meetings, social media
Build customer loyalty Long-term customer relationships and satisfaction

👥 The role and organization of sales teams

You will discover the strategic role of sales teams in the overall performance of the company.

  • Roles and responsibilities of sales representatives
  • Organization and management of sales activities
  • Objectives, KPIs, and performance

📞 Omnichannel prospecting and customer relationships

The training teaches you how to prospect effectively by combining multiple communication channels.

  • Phone and digital prospecting
  • Social media and social selling
  • Lead qualification and follow-up

🧠 Sales and negotiation techniques

You will master the key stages of the sales meeting, from needs discovery to closing.

Stage Content
Discovery Analysis of customer needs and expectations
Argumentation Added value, benefits, and differentiation
Negotiation Handling objections and closing

💻 Digital tools for sales performance

The training includes the use of digital tools to optimize sales performance.

  • CRM and customer tracking
  • Sales enablement tools
  • Sales data analysis

🤝 Customer loyalty and business development

You will learn how to build long-term, value-generating customer relationships.

  • Customer satisfaction and experience
  • Post-sales follow-up
  • Revenue growth

❓ Frequently Asked Questions

Yes, it is accessible to beginners and designed to be progressive.

The average duration is 20 hours.

Yes, it is perfectly suited for freelancers and business owners who want to grow their sales.

You can choose between two payment methods to access the training:

  • One-time payment: pay the full amount at purchase and get immediate access valid for 12 months.
  • 12 monthly installments: pay in 12 monthly payments. After 12 months, your subscription switches to automatic monthly renewal, which you can cancel at any time if you do not wish to continue access.

In both cases, you get immediate access to the entire training.

Product Details

FL-TVO-NT

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Fiche pédagogique-TVO

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