WhatsApp Business
€227.80
Tax included
This e-learning course WhatsApp Business teaches you how to use this application to improve customer relationships, interact with prospects, and boost your sales. Through 5 modules (41 interactive lessons), you will discover the features of WhatsApp Business, how to create a professional account, manage customer interactions, set up a product catalog, and integrate WhatsApp into a global communication strategy. This course is ideal for businesses looking to optimize their customer service.
👉 Target audience: entrepreneurs, retailers, freelancers, employees, small businesses (SMEs)
👉 Duration: 3.5 hours
👉 Objective: use WhatsApp Business to improve customer relationships and increase sales
👉 Intended for: any business looking to communicate effectively with its customers
Description
📱 Using WhatsApp Business as a professional tool
This WhatsApp Business course helps you turn the messaging app into a powerful professional communication tool. It teaches you how to improve customer relationships, respond more efficiently to requests, and integrate WhatsApp into a comprehensive business and digital strategy.
📌 Learning objectives
| Skill | Expected outcome |
|---|---|
| Customer communication | Respond quickly and efficiently to requests |
| Conversation management | Structure exchanges and automate responses |
| Sales and visibility | Use WhatsApp as a sales channel |
| Digital strategy | Integrate WhatsApp into a global social media strategy |
📲 Discovering and getting started with WhatsApp Business
The course begins with an introduction to the app and its main features, helping you understand the differences between standard WhatsApp and WhatsApp Business.
- Origin and evolution of WhatsApp
- Main features of the application
- Creating and configuring a business account
- Setting up the business profile
- Secure use of the application
💬 Improving customer relationships and service
WhatsApp Business helps strengthen customer proximity and improve service quality through fast and personalized communication.
| Feature | Use |
|---|---|
| Automated messages | Quick replies and away messages |
| Labels | Organizing customer conversations |
| Product catalog | Showcase offers directly in the app |
| Direct communication | Faster and more personalized interactions |
📈 Integrating WhatsApp into a business strategy
The course explains how to use WhatsApp as a complementary channel alongside social media and other digital communication tools.
- Role of customer service in a company
- Objectives of a global social media strategy
- Omnichannel use of WhatsApp
- Examples of successful business use
- Customer retention through messaging
⚙️ Introduction to WhatsApp Business API
An introduction to WhatsApp Business API helps you understand advanced automation and integration possibilities with professional tools.
- How WhatsApp Business API works
- API account setup
- Automated messaging
- Official partners and account verification
❓ Frequently asked questions
You will immediately receive an email with access details and can start learning right away.
You have 12 months of access to complete the course at your own pace.
A certificate of completion is issued at the end of the course.
Yes, the course is accessible on computer, tablet, and smartphone via modern browsers.
You can choose between two payment options:
- One-time payment: immediate 12-month access.
- 12 monthly payments: subscription with automatic renewal after 12 months, cancel anytime.
In both cases, you get full immediate access.
Product Details
FL-WAB-NT
Specific References
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